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For a Service Business: Most Effective Strategies and Tactics for Following-up

Marketing is telling prospective clients what your small business does – again and again. And there are many ways you can convey what your small business does – either by phone, direct mail, advertising, email or in person – but

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One Good Reason to Avoid Talking About the Fiscal Cliff During Follow-up Calls

When following up by phone, use positive words to create an environment of success. Using negative words and sharing bad news such as the financial “fiscal cliff” undermines your main objective for following up.   Computer geeks and software developers

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Three Important Reasons to Add Follow-up into Your 2013 Marketing Plan

Wow! It is 2013 and I am excited about the many possibilties this year has in store for the small business community. But before you speed too far down-the-road with new year enthusiasm, make sure your marketing plan is updated

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Seven Benefits for Following Up with a Personal Handwritten Note

The handwritten personal note is still the most powerful business tool to use for follow up. It conveys a positive emotion with your existing or prospective customer which helps to nurture your desired relationship with target account. And it is

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How to Follow up After a Christmas (Hanukkah, Kwanzaa, plus) Holiday Event

During the December holiday season, there are many social events, public gatherings, and parties that small businesses can attend. From a kid’s school play, to a Christmas Day basketball game to a choir concert to the Nutcracker or a client

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Merry Christmas!

While many small business owners are enjoying family and friends on Christmas Day, others are having thoughts of gratitude, and hopes of a brighter 2013. While dreaming of a grander, more profitable 2013, grab your tablet or journal begin to

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We’re Live! And We Promise to Deliver Small Business Tips, and Insights

We are so excited to be up and running!   We want to help out  small businesses in any way that we can!  This is a great forum where we can share helpful tips and insights to the small business

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